by Team sdm | Apr 20, 2025 | Brand Development, Business, Challenges, Coaching, Team Coaching
When we talk about brand equity, most people think about public perception, customer loyalty, or market positioning. But the truth is—brand equity doesn’t just impact how people buy from you. It changes how your team works for you.We don’t just teach brand equity as a...
by Team sdm | Apr 20, 2025 | Brand Development, Business, Challenges, Uncategorized
by Team sdm | Apr 17, 2025 | Brand Development, Challenges, Coaching, Empowerment, Founders
We’re not clapping for billionaires—but we are taking notes. We’re not here to throw confetti for Blue Origin. This mission—like many in the billionaire space race—was soaked in privilege, politics, and PR. But, we are here to pull the teachable moments from it....
by Team sdm | Jun 19, 2023 | Brand Development, Business, Empowerment
Branding is more than just logos and colors—it forms the entire identity of your business, giving it personality and a distinct voice. In a world where consumers are bombarded with new brands daily, particularly through social media, it’s essential for...
by Team sdm | Jun 18, 2023 | Coaching, Mindset, Self-esteem
As a multi-certified coach, award-winning marketer, business mentor, and TEDx speaker, Stephanie D. McKenzie knows the power of being multi-passionate first-hand. Being multi-passionate can be a journey of constant self-discovery, resilience, and the courage to...