WHAT CAN WE DO FOR YOU?
As a fractional professional and educator, my team and I can support your brand development and leadership development needs. In all capacities you and your brand take priority. We believe that "hustle begins where brand ends." Brand Development is the first step in our process to achieve Hustle Freedom for you and your team as it is the foundation for communication, operations and leadership. SCHEDULE A CONNECTION CALLWHY HIRE A FRACTIONAL?
Hiring a “Fractional” significantly enhances an organization’s brand development and leadership. These part-time executives offer the high-level strategic insights typically associated with full-time leaders but at a fraction of the cost.
Their expertise in shaping brand identity and market position is invaluable, particularly for companies looking to deepen their market imprint. Furthermore, a fractional can develop leadership skills within the company’s top executives and across teams. Through personalized coaching and mentoring, they unlock potential and foster a culture of proactive growth and innovation. This dual focus on brand and leadership not only sharpens competitive edges but also builds a cohesive, forward-thinking team dynamic.
Our programs include the competency to operate in the following fractional capacities:
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Chief Brand Officer
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Chief Marketing Officer
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Chief Mindset Officer
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Chief Culture Officer
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Chief Business Officer
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Chief Strategy Officer
Fractional or "Micro CMO" (CBO)
Discover your perfect match: which option will surpass your highest expectations?
Micro CMO
For solopreneurs or teams of 5 or less.- The Micro CMO program is specifically tailored for solopreneurs and teams of less than five members. Recognizing the unique challenges faced by smaller ventures, this program offers strategic marketing support and personal development from the very inception of their business journey. This is the perfect program for a new or established business owner or leader needing guidance to execute a results-oriented strategy.
- Key Features:
- Strategic Brand Development and Marketing Support:
- Customized Marketing Plans: Develop marketing strategies that align with your business goals and target audience.
- Personal Development:
- Access to The College of Empowerment: Courses and events solopreneurs to hone marketing, mindset and leadership development skills.
- Unlimited Coaching/mentoring sessions bi-weekly.
- Support from Inception:
- Ideation Support: Before diving deep, get your business idea validated to ensure market fit.
- Branding: Establish a strong brand identity from the start.
- Strategies: Receive guidance on product launches, promotions, and initial customer acquisition.
- Benefits:
- Customized Approach: The program understands the nuances of small ventures and offers solutions that cater specifically to their needs.
- Cost-Effective: With limited budgets in mind, the program seeks clear ROI on its srategic plans. *Starting at just $497 USD per month, our Micro CMO is a cost-effective solution.
- Growth-Oriented: Beyond immediate marketing needs, the program focuses on the personal growth of entrepreneurs, preparing them for future challenges.
- Conclusion: The Micro CMO program empowers founders and small teams and is delivered with the goal of achieving Hustle Freedom and bringing brand development, leadership development and coaching to founders and leaders who are ready to win.
Fractional CXO
For team support or turn-key support- Everything in the Micro CMO program, in addition to…
- Our Fractional CXO programs include not only support for the organization and its leader, but for the teams that are a part of their venture.
- The Fractional CXO program is delivered in alignment with our Hustle Freedom ethos and delivered in two tiers:
- Tier One:
- The first tier includes operational strategies and leadership development for your team. Not only does this include strategic plans, but also coaching for each team member. Your team is fiscally responsible for executing the plans that are developed. *This tier starts at $2497 USD per month.
- Additionally, we can curate or create three leadership development experiences for your team to be housed on your platform or in The College of Empowerment.
- Tier Two:
- The second tier is for organizations who want a turnkey brand development, marketing and leadership development solution to ensure that their team is empowered, profitable and as psychologically safe as possible. Our team is responsible for executing 90% of the plan.
- We will also curate or create up to six live and online leadership development experiences for your team.
- Client budgets vary based on desired outcomes and are the sole responsibility of the client.
WHY CHOOSE STEPHANIE AS YOUR NEXT FRACTIONAL HIRE?
Stephanie D. McKenzie, MBA, MA, CPC brings three decades of business and marketing experience to every client relationship. As an award-winning marketer, her clients included notable brands such as DeVry University, Debbie Allen, Wrigley’s and Destiny’s Child as well as countless new and small businesses internationally.
Melding her marketing, branding, business, education and coaching expertise allows you and your company to have fractional professional and educator who is dedicated to curating the culture, branding, marketing and results that you desire. Our CMO services team empowers your mission and vision by ensuring that you are accurately represented to your current markets and that you have scalable and expansive opportunities to gain market share as applicable to your stage of operations.