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Case Study: Creating a Multi-Outcome Learning System for YWCA Houston

Case Study: Creating a Multi-Outcome Learning System for YWCA Houston

by Team sdm | May 26, 2025 | Business, Empowerment

THE CHALLENGE Most entrepreneurship programs are created to satisfy checklists: did the participants finish the curriculum? Did they make a Canva pitch deck? Did the program host a final event? But the real challenge is more nuanced—and more urgent:How do you build a...
How 11 Minutes in “Space” Built Blue Origin a Lifetime of Brand Equity

How 11 Minutes in “Space” Built Blue Origin a Lifetime of Brand Equity

by Team sdm | Apr 17, 2025 | Brand Development, Challenges, Coaching, Empowerment, Founders

We’re not clapping for billionaires—but we are taking notes. We’re not here to throw confetti for Blue Origin. This mission—like many in the billionaire space race—was soaked in privilege, politics, and PR. But, we are here to pull the teachable moments from it....
How to Leverage Your Brand with Edupreneurship

How to Leverage Your Brand with Edupreneurship

by Stephanie McKenzie | Jan 19, 2025 | Brand Development, Business, Empowerment, Mindset

When I first started working with entrepreneurs and edupreneurs, I noticed something curious. So many people had incredible ideas, passion, and drive, but they were stuck because their brand didn’t reflect the powerhouse they truly were. They were working hard but...

Redefine Your Success: Move Beyond Hustle Culture to Sustainable Growth

by Stephanie McKenzie | Mar 7, 2024 | Brand Development, Business, Challenges, Coaching, Empowerment, Hustle Culture, I Need a Coach, Mindset

We live in a world where the hustle is often glorified, it’s easy to believe that success comes only to those who work themselves to the bone. (The gurus that tell you to hustle and hustle harder, aren’t even doing that.) But what if we told you...
Your Branding is Essential.  Your Branding is Not a Logo.

Your Branding is Essential. Your Branding is Not a Logo.

by Team sdm | Jun 19, 2023 | Brand Development, Business, Empowerment

Branding is more than just logos and colors—it forms the entire identity of your business, giving it personality and a distinct voice. In a world where consumers are bombarded with new brands daily, particularly through social media, it’s essential for...
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