by Team SDM | Aug 20, 2025 | Brand Development, Business, Coaching, Fractional CMO, Thought Leadership
There’s a silence that falls over a company when the magic runs out. It’s the ghost of a lucky press hit, the echo of early-adopter buzz. For founders who built their businesses on grit and instinct, this quiet is the sound of a wall. The old engine of growth has...
by Team SDM | Aug 9, 2025 | Brand Development, Business, Coaching, Thought Leadership
From Personal Passion to Thought Leadership This thought leadership project began with a clear mandate: disrupt the standard true crime aesthetic and narrative to create a platform that could only belong to its creator. True crime has a long cultural history—see how...
by Team sdm | Apr 20, 2025 | Brand Development, Business, Challenges, Coaching, Team Coaching
When we talk about brand equity, most people think about public perception, customer loyalty, or market positioning. But the truth is—brand equity doesn’t just impact how people buy from you. It changes how your team works for you.We don’t just teach brand equity as a...
by Team sdm | Apr 17, 2025 | Brand Development, Challenges, Coaching, Empowerment, Founders
We’re not clapping for billionaires—but we are taking notes. We’re not here to throw confetti for Blue Origin. This mission—like many in the billionaire space race—was soaked in privilege, politics, and PR. But, we are here to pull the teachable moments from it....
by Stephanie McKenzie | Mar 7, 2024 | Brand Development, Business, Challenges, Coaching, Empowerment, Hustle Culture, I Need a Coach, Mindset
We live in a world where the hustle is often glorified, it’s easy to believe that success comes only to those who work themselves to the bone. (The gurus that tell you to hustle and hustle harder, aren’t even doing that.) But what if we told you...
by Team sdm | Jun 18, 2023 | Coaching, Mindset, Self-esteem
As a multi-certified coach, award-winning marketer, business mentor, and TEDx speaker, Stephanie D. McKenzie knows the power of being multi-passionate first-hand. Being multi-passionate can be a journey of constant self-discovery, resilience, and the courage to...
